The traditional appointment with developers in San Jose, California, served to Samsung to focus on a concept: an open ecosystem, at the base of the Samsung Galaxy Fold 2, which will host and improve services and tools for mobile and always connected consumers
The idea is not new, they have made it their own, like Apple, all the big names in the technological universe and not least that of Huawei (even for enterprise-class users) that for years has addressed the Korean chaebol to conquer the top of the smartphone market.
Samsung Priorities: AI and IoT
Kwon Oh-hyun, president, and CEO of the It & Mobile Communications division underlined how “the best developers and designers in the world” work for Samsung and how, thanks to these, the company has built “a vast and safe ecosystem of devices and services “.
Words that find concreteness in the two categories that Seoul society (and certainly not the only one) has chosen as a priority in its path of continuous innovation in the form of open and scalable platforms: artificial intelligence and the Internet of things.
Samsung Bixby: New Features
Bixby Marketplace, launched earlier this year, is the alter ego of digital application stores like Apple Store and Google Play and, for the past six months, Samsung has doubled the size of its developer community over the past six months. Furthermore, starting in 2020, the market will be further expanded to make it easier for developers to release their services on multiple Samsung devices.
From the technological point of view, the measures adopted to improve the functions of the intelligent assistant concern, in particular, Bixby Developer Studio, with the availability of new models that should facilitate the writing of applications beyond the world of smartphones, and therefore televisions, tablets, watches smart, refrigerators and air conditioners.
The ultimate goal is to increase Bixby’s natural language recognition capabilities and further improve interaction between user and assistant, speeding up response times even in the presence of inaccurate commands.
Samsung SmartThings: the Platform is Expanding
Samsung’s IoT platform, SmartThings, currently serves 45 million users on a monthly basis, involving thousands of compatible devices: the next step is to further grow this ecosystem through a dedicated program, “Wash” (as SmartThings Hub), which allows third parties (mainly mobile network operators) to integrate Samsung software into their devices.
Also, a second program, SmartThings Device SDK Beta, is going in this direction and will be launched at the beginning of 2020 to allow more partner manufacturers to create devices compatible with the platform.
Samsung Galaxy Fold 2: The New Galaxy is Coming
Perfecting the user experience on the move is a sort of mantra for all device manufacturers and Samsung, in this sense, is no exception. A dynamic user interface is the new interface that the Korean company intends to mark as a new reference point for developers, to standardize the latter’s experience with that of users. And not only for the smartphone: wearable devices and new form factors, including folding objects, are the new frontier and the launch of Samsung Galaxy Fold 2 is only the first step.
In San Jose, Samsung also showed some preview images of how the future folding could fit thanks to the new interface and among the various models presented a shell pattern that could (logically) be the “Galaxy Fold 2 form”.
The features recall those of a clamshell phone that offers the possibility to widen the surface of use on the two screens of the device and to divide it to have a double surface for viewing apps and contents.
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